

The Ask
Purolator wanted to extend its retail footprint by creating new customer access points outside its own stores, making shipping more convenient in both daily routines and retail environments.
The Action
Rodmell helped launch new channels by designing branded activations for partner locations. At GO Transit hubs, we deployed Mobile Quick Stop trucks, kiosks, and parcel lockers. We also integrated Purolator counters into 135 Michaels stores nationwide, with co-branded signage and in-store touchpoints. Each channel was tailored to fit its environment while keeping Purolator’s brand consistent.
Services provided
Services


TIP: Click the video below and turn the audio up to view case study.

Transit Integration
Mobile Quick Stop trucks, kiosks, and lockers embedded Purolator services directly into commuter routines at GO Transit hubs.

TIP: Slide cursor to see before & after.
TIP: click and drag (or use your finger) to look around this 360° video.

Michaels Stores Rollout
Designed signage, banners, and service counters for 135 Michaels stores across Canada, expanding Purolator’s community reach.
TIP: Slide cursor to see before & after.


Slide cursor to see before & after.
TIP: Slide cursor to see before & after.
Add a Title
Add paragraph text. Click “Edit Text” to update the font, size and more. To change and reuse text themes, go to Site Styles.

Add a Title
Add paragraph text. Click “Edit Text” to update the font, size and more. To change and reuse text themes, go to Site Styles.

Add a Title
Add paragraph text. Click “Edit Text” to update the font, size and more. To change and reuse text themes, go to Site Styles.

What the client says
Rodmell developed a new retail concept for us that is having a material, positive impact on customers’ perception of our brand and business. What’s more, they provided turnkey implementation support to our store rollouts, ensuring the integrity of the concept was maintained. They are strategic, creative, and a great team to work with.
Laurie Weston, Director, Retail
Purolator

CONSULTING
- Research & Insights
- CX Optimization
- Product & Service Strategy
BRANDING
- Brand Strategy & Positioning
- Brand Activation
- Name Generation
- Communications Strategy
CREATIVE
- Brand Identity
- Retail Concept / Experience
- Marketing / Advertising
- Web / Digital / Social Media
- Communications

Creative
Services
Branding
Services
Consulting
Services
Implementation
Services
Services provided
Other Purolator Projects

Project Name
Add paragraph text. Click “Edit Text” to update the font, size and more. To change and reuse text themes, go to Site Styles.

Project Name
Add paragraph text. Click “Edit Text” to update the font, size and more. To change and reuse text themes, go to Site Styles.

Project Name
Add paragraph text. Click “Edit Text” to update the font, size and more. To change and reuse text themes, go to Site Styles.









