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The Ask

Purolator wanted to extend its retail footprint by creating new customer access points outside its own stores, making shipping more convenient in both daily routines and retail environments.

The Action

Rodmell helped launch new channels by designing branded activations for partner locations. At GO Transit hubs, we deployed Mobile Quick Stop trucks, kiosks, and parcel lockers. We also integrated Purolator counters into 135 Michaels stores nationwide, with co-branded signage and in-store touchpoints. Each channel was tailored to fit its environment while keeping Purolator’s brand consistent.

Services provided

Services

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Transit Integration

Mobile Quick Stop trucks, kiosks, and lockers embedded Purolator services directly into commuter routines at GO Transit hubs.

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Michaels Stores Rollout

Designed signage, banners, and service counters for 135 Michaels stores across Canada, expanding Purolator’s community reach.

TIP: Slide cursor to see before & after.

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Add a Title

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Add a Title

Add paragraph text. Click “Edit Text” to update the font, size and more. To change and reuse text themes, go to Site Styles.

Add a Title

Add paragraph text. Click “Edit Text” to update the font, size and more. To change and reuse text themes, go to Site Styles.

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What the client says

Rodmell developed a new retail concept for us that is having a material, positive impact on customers’ perception of our brand and business. What’s more, they provided turnkey implementation support to our store rollouts, ensuring the integrity of the concept was maintained. They are strategic, creative, and a great team to work with.

Laurie Weston, Director, Retail

Purolator

CONSULTING

  • Research & Insights
  • CX Optimization
  • Product & Service Strategy

BRANDING

  • Brand Strategy & Positioning
  • Brand Activation
  • Name Generation
  • Communications Strategy

CREATIVE

  • Brand Identity
  • Retail Concept / Experience
  • Marketing / Advertising
  • Web / Digital / Social Media
  • Communications
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Creative

Services

Branding

Services

Consulting

Services

Implementation

Services

Services provided

Other Purolator Projects

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Project Name

Add paragraph text. Click “Edit Text” to update the font, size and more. To change and reuse text themes, go to Site Styles.

Project Name

Add paragraph text. Click “Edit Text” to update the font, size and more. To change and reuse text themes, go to Site Styles.

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