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about us

What we do. Really well.

Our collaborative approach is grounded in insights and driven by results.

Click on links below to view relevant case studies.

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Consulting

Research & Insights

CX Optimization

Marketing / Digital / Loyalty / Strategy & Planning

Product & Service Strategy

Research & Insights

CX Optimization

Marketing / Digital / Loyalty

Strategy & Planning

Product & Service Strategy

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Branding

Customer Segmentation

Brand Strategy & Positioning

Brand Activation

Name Generation

Customer Segmentation

Brand Strategy & Positioning

Communications Strategy

Brand Activation

Name Generation

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Creative

Brand Identity

Retail Concept / Experience

Marketing / Advertising

Web, Digital & Social Media

Package Design

Brand Identity

Retail Concept / Experience

Communications

Marketing / Advertising

Web, Digital & Social Media

Package Design

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Implementation

Retail Rollout

Packaging Artwork

Marketing Calendar

Retail Rollout

Packaging Artwork

Marketing Campaigns

Integrated project management support

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Staci Mandrell headshot
  • Staci leads our US operations and client partnerships. She is a seasoned retail brand strategist with a track record of driving innovative experiences for top global retailers.

Executive Vice President

MARCUS NILSSON

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Marcus Nilsson headshot
  • Marcus is an internationally experienced and award-winning retail design leader with experience overseeing projects for top-tier brands across Europe, North America, and at home in Canada.

Partner | Executive Creative Director

MARCUS NILSSON

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Patrick Rodmell headshot
  • From supermarkets in Scandinavia, to fashion retailers in Dubai, to the most prestigious beauty care brand in the world, Patrick has provided strategic planning, branding, marketing and creative leadership in virtually every retail sector.

Partner | President

Our leadership team

Who we are.

We are a retail branding and CX agency, built on decades of proven experience.

 

We work with clients to develop insight-driven strategies and execute creative solutions that attract new customers, promote customer loyalty and inspire incremental sales.

 

We are collaborative, creative and most importantly, focused on results.

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Patrick
Rodmell

PARTNER | PRESIDENT
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Chris
Thompson

PARTNER | MULTI-CHANNEL STRATEGY
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Marcus
Nilsson

PARTNER | EXECUTIVE CREATIVE DIRECTOR

meet the partners

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