The Ask
Purolator aimed to strengthen its holiday presence with a campaign that balanced bold visibility, cohesive messaging, and customer convenience.
The Action
Rodmell delivered a fully integrated campaign with high-impact OOH, festive in-store promotions, digital advertising, and social content. Storytelling emphasized Purolator’s role in connecting Canadians during the holidays, while practical offers prompted action.
Services provided
Services
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OOH Campaigns
Large-format advertising placements boosted brand presence in holiday hotspots.
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Multi-Channel Storytelling
Unified messaging across digital, social, and print created both emotional resonance and measurable business impact.
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What the client says
Rodmell developed a new retail concept for us that is having a material, positive impact on customers’ perception of our brand and business. What’s more, they provided turnkey implementation support to our store rollouts, ensuring the integrity of the concept was maintained. They are strategic, creative, and a great team to work with.
Laurie Weston, Director, Retail
Purolator
CONSULTING
- CX Optimization
- Marketing / Digital / Loyalty
BRANDING
- Brand Strategy & Positioning
- Brand Activation
- Name Generation
CREATIVE
- Brand Identity
- Retail Concept / Experience
- Marketing / Advertising
- Web / Digital / Social Media
- Package Design
Creative
Services
Branding
Services
Consulting
Services
Implementation
Services
Services provided
Other Purolator Holiday Projects
Project Name
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Project Name
Add paragraph text. Click “Edit Text” to update the font, size and more. To change and reuse text themes, go to Site Styles.
Project Name
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