The Ask
Purolator needed a holiday campaign to stand out during peak season, drive store traffic, and strengthen long-term customer connections.
The Action
Rodmell created a whimsical, integrated holiday campaign built around Promises Delivered.
The work helped boost engagement through a festive landing page, seasonal shipping discount coupons, in-store signage, promotional giveaways, a branded AR moment, and a custom infographic.
Services provided
Services
TIP: Click the video below and turn the audio up to view case study.
Digital Promotions & Customer Engagement Tools
An infographic and AR experience added interactive and informative value, surprising and delighting customers.
TIP: Slide cursor to see before & after.
TIP: click and drag (or use your finger) to look around this 360° video.
In-Store Experience
A flagship pop-up at Toronto’s Stackt Market during the holiday rush demonstrated the concept’s value. It engaged customers during a peak demand period, raising brand awareness, building loyalty and showcasing Purolator’s innovative spirit in the process. Festive signage, counter materials, and giveaway items like branded snow globes created a cheerful retail atmosphere.
TIP: Slide cursor to see before & after.
Slide cursor to see before & after.
TIP: Slide cursor to see before & after.
Add a Title
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Add a Title
Add paragraph text. Click “Edit Text” to update the font, size and more. To change and reuse text themes, go to Site Styles.
Add a Title
Add paragraph text. Click “Edit Text” to update the font, size and more. To change and reuse text themes, go to Site Styles.
Rodmell developed a new retail concept for us that is having a material, positive impact on customers’ perception of our brand and business. What’s more, they provided turnkey implementation support to our store rollouts, ensuring the integrity of the concept was maintained. They are strategic, creative, and a great team to work with.
Laurie Weston, Director, Retail
Purolator
CONSULTING
- Marketing / Digital / Loyalty
BRANDING
- Brand Strategy & Positioning
- Brand Activation
- Name Generation
CREATIVE
- Brand Identity
- Marketing / Advertising
- Web / Digital / Social Media
Creative
Services
Branding
Services
Consulting
Services
Implementation
Services
Services provided
Other Purolator Holiday Projects
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A Sweet Relation-ship
Holiday innovation with impact across every channel.
Light Up the Holidays
Celebrating the people behind every parcel.
Holiday Spirit Delivered
Emotion-led storytelling to cut through holiday clutter.