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PUROLATOR LIGHTS UP THE HOLIDAYS
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Starting this month, Purolator is launching a holiday program that encourages employees, customers, and Canadians to “Light Up the Holidays.”

 

We developed a campaign strategy that spoke to Purolator’s ongoing commitment to delivering promises to Canadians, reinforcing that Purolator understands there’s a person behind every package they deliver.

 

Production of the spot was a fully collaborative affair with Rodmell calling on the talented teams at The Jack Russell Agency, Clarke & David Consultancy, and Feels Like Home Films.

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A CONSULTING FIRM

WITH IMAGINATION.

A CREATIVE AGENCY

THAT CAN READ A BALANCE SHEET.

A SEASONED TEAM

DRIVEN TO OPTIMIZE BRAND VALUE.

WELCOME TO

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9 OF THE TOP 10

RETAILERS IN NORTH AMERICA HAVE TRUSTED

A PARTNER AT RODMELL FOR OUR EXPERTISE.

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WHAT WE DO. REALLY WELL.

Our collaborative approach is grounded in insights and driven by results.

Research & Insights

Customer Experience

Optimization

Marketing

Product & Service Strategy

Brand Identity

Retail Concept / Experience

Marketing / Advertising

Web, Digital & Social Media

Package Design

Customer Segmentation

Brand Strategy & Positioning

Brand Activation

Name Generation

CONSULTING
BRANDING
CREATIVE
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COMPREHENSIVE PROJECT MANAGEMENT SUPPORT

 
 
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WHY US

Sure, we’re talented and experienced. But so are lots of agencies out there. 

What makes us great is the way we pull it all together.

Our globally experienced Agency Partners are active and engaged. No “bait and switch to the B Team” once the account is landed.

SENIOR LEVEL
ENGAGEMENT
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To support our core team members, we have a qualified network of 400+ world-class strategic and creative professionals, so every client engagement gets the best talent out there; not the guy at the agency who isn’t busy.

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THE BEST TALENT
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We don’t do timesheets, so we don’t bill like lawyers (or traditional agencies). And we don’t believe our clients should have to pay extra

for refinements.

OPERATING MODEL
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SOME OF OUR WORK

Global leaders. Local independents. Brands that need to be created, reinvented, or just tuned-up. The objective is always the same: to build awareness, affinity, loyalty, and results.

To play, press and hold the enter key. To stop, release the enter key.

To play, press and hold the enter key. To stop, release the enter key.

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The branding really came together so well. Rodmell delivered on all levels and really guided us through the process.

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SARAH DOBEC

Marketing Manager

The Big Carrot

 
 
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THE PARTNERS

PATRICK RODMELL

PARTNER | PRESIDENT

"The only thing more important than embracing change is knowing how and when to embrace it."

CHRIS THOMPSON

PARTNER | MULTI-CHANNEL STRATEGY

"Will e-commerce replace the need for stores? Absolutely not. Will e-commerce force retailers to improve the physical retail experience? Absolutely."

MARCUS NILSSON

PARTNER | EXECUTIVE CREATIVE DIRECTOR

"A great retail experience is one that finds the balance between meeting the right needs and evoking the right emotions."

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